The first subject of the video is an analysis of how
reproduction has change personal perceptions of art. What in the past was
appreciated by a few at an art museum is now available to a wide variety of people
who can give artistic expressions personal meanings depending on the
surroundings and the way that reproductions are used. Art can now be used
together with print to communicate different ideas. When watching this video, I
remembered a print add from Colgate toothpaste that has The Mona Lisa with a
bright white smile. Art has also become more accessible and we can see it in
everyday objects. For example, the National Art Gallery in Washington DC sells
in its giftshop items illustrated with Van Gogh’s The Starry Night, that range
from bags, to puzzles, to umbrellas. The interpretation of art can also be
influenced by its surroundings. The feelings that I could have about a Goya’s painting
hanging at a doctor’s office in my neighborhood will be different from those
that I get from watching La Maja painting in an art gallery in Madrid.
The second concept in the video that is noteworthy, is the
realization that art is not static and silent but can express different
messages. In the video, we can see the effect that a camera can have on our
perception of art if only one portion of the art is used at a time. Zooming in
on one part and not the whole can communicate different experiences and focus
on different intentions of the author. Elements can also be added to an
artistic expression to change the feelings of the viewer and the perceptions of
the piece. For me, one important element was the changes in perception caused
by observing art while listening to music. For example, in the video there is a
painting of a group of man seating around a table. When the painting is shown
while a high tempo opera is playing, it can be interpreted as a family meal
gathering where a heated discussion is taking place. The same image is shown
next while sacred music is played. In this last case we can interpret the
painting as a meal with the Apostles and Jesus. Therefore, the background music
has altered my perspective and interpretation of the art piece.
All of these examples lead to one conclusion: art has become
more “personal”.
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